Friday, October 12, 2007

Time, please, gentlemen

I read on a crappy free paper on the train home that a survey of 3,000 people who downloaded the new Radiohead album reveals that a third of them paid nothing for it, but the band still got an average of £4 per copy, which puts them quids in on what they'd get if they were signed to a major label. Apparently 12 out of these 2000 paid over £40, which must mark them out as insane, as they could have got the lovely discbox like 351 others of the sample (and me) and got the download thrown in free.

Overall I think this makes the experiment a success, and a heartening one at that, as it suggests that far from the internet heralding the death of the business of recorded music, that people will pay up for music they have faith in. Great news for those producing good music, bad news for corporate companies churning out soulless crap. Which is exactly how it should be.

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